Travel and tourism: Why do we travel?

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The lesson “Travel and tourism: Why do we travel?

Lesson objectives: In this lesson, students learn about travel and tourism patterns around the world: why people travel, why they choose certain destinations and which destinations are particularly popular at the moment.

Level: A2


1. Introduction

Today’s topic is “Travel and tourism”. And today we will learn about travel and tourism patterns around the world.

1.1. Warmer

Brainstorm different types of holidays: beach holiday, city break, etc.

Have you ever been on any of these types of holiday?

Which are your favourite types of holidays?

Where have you travelled?

What were the reasons for travelling?

1 Look at the photos and answer the questions.

1 Do you know which city or country each photo shows?

2 What type of holiday do you think each photo represents?

(Students look at the photos and answer the questions. Elicit answers from the class about the cities or countries pictured and what type of holiday each one represents.)

The key:

1 Japan; Cape Verde; London, the UK

2 a cultural holiday; a package holiday; a city break.

1.2. Vocabulary work

These words are all related to today’s lesson topic. You’ll work in pairs and try to guess the meaning of these words.

decade [n]:a period of ten years

earthquake [n]:a sudden shaking movement of the ground

exchange rate [n]:the value of money of one country changed into the money of another country

exotic [adj]:interesting or exciting because it’s unusual or different

factor [n]:something that influences how things happens

increase [n]:a rise in something

low-cost [adj]:cheap

promotion [n]:advertising to attract people’s attention

reputation [n]:an opinion that people have about how good or bad something or somewhere is

trend [n]: a gradual changeor development that produces a particular result

tsunami [n]:a very large wave caused by an earthquake in the sea

weak [adj]:low, lacking power

(Japanese) Yen [n]:currency of Japan

2 The main part

2.1 Reading

Read the text and find out the answer to the question.

Why is tourism growing in Japan and Cape Verde?

The key:

Japan:a new focus on tourism promotion and a weak Japanese Yen

Cape Verde:warm climate and many new hotels and airports

Why do we travel?

Are you planning next year’s holiday? Where do you think you will go? There are many reasons why we travel: for pleasure, to visit family and friends or to discover new places. There are plenty of choices in the world, but what factors help us decide where to go?

The Cape Verde islands off the west coast of Africa are becoming a popular package holiday destination for tourists, thanks to their warm climate and a recent growth in development, with many new hotels and airports.

London is a city destination where you can do lots of sightseeing, go shopping and try amazing food. The capital of the UK is one of the most popular city for tourists in the world. Although it is Istanbul in Turkey that is currently the fastest-growing city in Europe for tourism.

Japan is exotic and culturally fascinating for many visitors. Last year, it was the fastest growing travel destination in the world, with a 24% increase in tourism. At the beginning of the decade, the number of visitors fell a little because of an earthquake and a tsunami. However, in recent years a new focus on tourism promotion has helped to increase the number of international visitors.

So why do tourists choose certain destinations and not others?

We can study the flow of tourism by looking at Push and Pull factors. Push factors are things that make people want a holiday in general. Pull factors are things that attract people to a particular destination.

Push factors

■ rest and relaxation ■ escape and adventure ■ health and fitness

Pull factors

■ reputation

■ climate (temperature/hours of sunshine for beach destinations; snowfall for ski destinations)

■ attractions (natural, e.g. beaches, mountains, forests; artificial, e.g. amusement parks, historic buildings, shop-ping)

■ cultural experiences (sights and events; local customs; food and drink)

■ economic reasons (low-cost travel; value for money; exchange rate)

■ accessibility (transport, e.g. plane, boat, coach, train; journey time)

For example, a destination like London has a good reputation, and it offers plenty of attractions and cultural experiences, too. Of course, not every pull factor is relevant to a destination. In London, the climate isn’t a big pull and neither is value for money: it can be an expensive city with a lot of rain!

2.2. Read the text again. Circle the correct alternative.

1 International tourism is growing/falling in Japan.

2 The Cape Verde islands are a popular cultural/beach destination for tourists.

3 Visitors are mainly choosing Istanbul/London as a European city destination.

4 Push/Pull factors encourage people to take a break from the routine of daily life.

5 Financial reasons such as tourism promotions/low travel costs can help people decide where to go on holiday.

6 People don’t have to/must consider all the push and pull factors when choosing a destination.

Answers: 1 growing 2 beach 3 London 4 Push 5 low travel costs 6 don’t have to

2.3. Read the sentences and write the answers.

1 Two reasons why people travel.

2 One reason why tourism in Japan was falling.

3 Three factors that can help us choose a destination.

4 Two reasons that motivate us to take a holiday.

5 One factor that attracts visitors to London and one factor that doesn’t.

Answers: 1 for pleasure/to visit family and friends/to discover new places

2 earthquake/tsunami/strong Yen (too expensive)

3 the right climate/suitable natural or artificial attractions/interesting cultural experiences/the right price/easily accessible

4 rest and relaxation/escape and adventure/health and fitness

5 attractions such as its famous monuments/the climate

2.4. Discuss the questions in pairs.

1 The text gives us several reasons why people travel. Can you think of any other motives for travelling?

2 What do you think are the Pull factors for a country like Japan? Is this a country you might like to visit in the future? Why/Why not?


1 for business; for family reasons (such as weddings or funerals); for religious or spiritual appreciation; to discover their roots (visiting a country of origin for the first time)

2 Pull factors: reputation for being exotic and rich in culture; lots of cultural experiences, e.g. interesting sightseeing, local customs and exotic food; historic buildings; interesting shopping opportunities; natural attractions like mountains and beautiful scenery; climate; a good exchange rate at the moment


■ France is the most visited country in the world, with approximately 83 million tourists a year.

■ Las Vegas in the USA is the city with the most hotel rooms in the world – there are over 62 thousand!

One in twelve people in the world works in tourism.

■ By 2020, the number of people travelling globally will be 1.6 billion a year.


1 Look at the recent top-ten tourist destinations for British people:

Top 10 tourist destinations for Brits

1 Mallorca, Spain 4 Ibiza, Spain 7 Gran Canaria, Spain

2 Tenerife, Spain 5 Lanzarote, Spain 8 Benidorm, Spain

3 The Algarve, Portugal 6 Orlando, USA 9 Crete, Greece

What are the current trends of British tourism? Why do you think are the Push and Pull factors that encourage British people to choose these destinations?

Suggested answers

The British are choosing Spain as their most popular choice of holiday as 6 out of the 10 places on the list are Spanish destinations. They are probably choosing Spain more than other destinations because it offers a favourable climate, good value for money, good transport options, the holiday resorts in the country cater to British tourism a lot of the time, e.g. many people speak some English, British food is often on the menu, etc.

2 In groups, find out about the current tourism trends for your country. Research the most popular holiday destinations for people in your country and the push and pull factors that encourage people to choose these destinations. Then research which countries the tourists who most commonly visit your country come from, and consider the Push and Pull factors that attract people to your country.

3. Summing – up

3.1. Home assignment

Prepare a project about your country and compare the information with your classmates.

3.2. Reflection

I hope this material was interesting for you. What have you learned today? Thank you for your work.

Зверніть увагу, свідоцтва знаходяться в Вашому особистому кабінеті в розділі «Досягнення»

Курс:«Мовленнєва майстерність педагога Нової української школи. Вербальний і невербальний імідж»
Вікторія Вікторівна Сидоренко
36 годин
590 грн

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