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Media (mass-media), mass media (mass media) - press (newspapers, magazines, books), radio, television, the Internet, cinema, sound recordings and video recordings, video text, teletext, billboards and panels, home video centers that combine television , telephone, computer and other lines of communication. All of these tools are inherent in the quality of their uniting - appeal to the mass audience, accessibility to many people, corporate content production and distribution of information. The term mass media also applies to organizations that control these technologies, for example, television channels or publishing houses Mass-media
Mass communication affects many aspects of our lives. For example, money transactions are now mainly related to the exchange of information compiled in computers. Bank account - it's not a bunch of banknotes locked in the safe, and a sequence of numbers, printed on the card and stored in the computer. Everyone who uses credit cards is involved in a complex electronic storage and transmission system. Even "relaxing" media such as newspapers and television have a tremendous impact on our attitude. This is not so much because of their specific influence on our positions, but because they become the means of access to the knowledge on which the social life depends. It would have been impossible to vote in a national election if information about current political events, candidates and parties were publicly available. Even those who are generally not interested in politics and have a weak idea of it, some are aware of the events of national and international life. Only a real hermit could stay away from the "news", so powerfully intrudes into our lives, and we have every reason to suppose that a radio receiver may well be the hermit of the XX century.The development of the newspaper businessNewspapers in their modern form are based on pamphlets and leaflets that were circulating in the XVIII century. Only by the end of the XDC century newspapers have become "daily", they have come to thousands and millions of readers. In the history of the development of modern media, the newspaper has become a major achievement, since it offered a large number of diverse information in a convenient and easily reproducible form. The newspaper contains in one block information about current events, entertainment and advertising. News and advertisements have evolved together, and indeed, the boundaries between news, advertising and entertainment are pretty moving and difficult. For example, an announcement of the arrival or departure of a ship can either be news in one context, or advertising, or, if it relates to specific passengers and is printed in the column of secular news, an entertaining event.
So the media are very important. Because of these sources, we can learn about important information and a lot of interesting things that happen on the ground. The most popular means, in my opinion, is the Internet. The Internet is a global computer network covering the whole world. Today She has about 1.5 billion subscribers in over 200 countries around the world. Monthly network size increases by 7-10%. "Internet" has formed as if the core, which provides the connection of various information networks belonging to different institutions around the world, with each other.
Thank you for attention
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