Get 200! Book 1. Unit 7 Test.

Listening.

You will hear people talking about online shopping. Tick the sentences (1-5) which are true (T) or false (F) according to what you hear.

1. The man is visiting an online store at the moment.       [True, False]

2. The man mentions some advantages of online stores.       [True, False]

3. The man has often had to return his clothes to the shop.       [True, False]

4. The woman says she enjoys shopping for clothes in her friends’ company.       [True, False]

5. The woman has never bought any items of clothing online.       [True, False]

Reading.

Read the text and match the correct heading (A-F) with each paragraph (1-4). There are two extra headings that you do not need to use.

1 _____

Since its beginnings in the early 1900s, radio has lived through two bad moments when it seemed it would no longer have the position of leading mass medium. The Golden Age of radio, when radio advertising was enough to sponsor whole programmes, ended with the age of television. When the Internet became more and more widespread at the end of the 20th century, some people believed that would bring an end to radio advertising.

Reading.

Read the text and match the correct heading (A-F) with each paragraph (1-4). There are two extra headings that you do not need to use.

2 _____

Despite those pessimistic predictions, radio is doing well enough to attract a large number of advertisers nowadays. Although the figures are better for television and the Internet, recent research has shown that the number of radio advertising orders has been growing steadily over the last decade.

Reading.

Read the text and match the correct heading (A-F) with each paragraph (1-4). There are two extra headings that you do not need to use.

3 _____

The increase in radio advertising is caused by the fact that radio is a very special type of mass medium, as most listeners create a kind of private relationship with their favourite radio station. They can listen to it for most of the day because it does not distract them from their duties. What is more, almost 80% of regular radio listeners in the USA have said that they are not annoyed by radio commercials, because thanks to them they can listen to radio broadcasts for free.

Reading.

Read the text and match the correct heading (A-F) with each paragraph (1-4). There are two extra headings that you do not need to use.

4 _____

Probably the biggest advantage of radio ads is that compared to TV commercials and web advertisements, they are quite cheap. The production of a professional-sounding commercial requires very basic audio equipment. The low costs of producing a radio commercial also mean that it can be broadcast a lot of times during a short period of time, so it is quite likely to be remembered by the listeners.

Read the definitions and write the correct words.

1. You can buy a gold ring or a bracelet at a           

2. One of a group of shops that all belong to the same company: a             .

3. If you need some cash, you can take it out from a              .

4. You can buy a holiday or a trip from a               .

5. A TV or radio advertisement is called a            .

6. The money you borrow from a bank is a      .

7. You can buy fresh bread or rolls at a         .

8. You put money in a                 to buy a drink or a chocolate bar.

Choose the correct words to complete the sentences.

1. The shop is definitely        [worthy, worth] a visit if you’re interested in designer clothes.

2. Excuse me, how much does it      [pay, cost] to get a taxi to the airport?

3. Make sure your insurance        [covers, takes] out different types of situations and accidents.

4. To        [deduct, take] out the money from your account, move your card across the machine.

Complete the sentences with the correct prepositions.

1. It’s important to keep an eye    your monthly spending or you might find yourself in debt.

2. I’m really unhappy       paying so much for the rent and the bills.

3. I’m not very keen    shopping for clothes. It takes too much time.

4. We usually go to a small café near our school – it’s a great place to meet    after school.

5. She spends most of her pocket money     clothes and music CDs.

6. Can we go now? You’ve been trying on those clothes     ages!

Read the text below. Choose the correct answer (A, B or C) to produce a logical and grammatically correct text.

Do you ever 1.1.          [A. take, B. draw, C. catch, D. pay] attention to the smells in shopping malls, coffee chains, petrol stations, or cinemas? Probably you don’t – or rather, your brain does, whether you are aware of it or not. Is it a coincidence that in a coffee shop you can smell fresh coffee (but not the food served) wherever you sit, while in cinemas the smell of popcorn (but not nachos) permeates everything?

Using the sense of smell to boost sales is called scent marketing and 1.2.                          [A. have studied, B. were studied C. has b, C. has been studied, D. have been studying] for a long time now. Our brain can recognise and distinguish between about 10,000 different smells. What is more important, however, is that smell is

strongly connected with memories and emotions. It also travels directly through different parts of the brain. Thus a smell of something, for example a mug of coffee, 1.3.                          [A. can trigger, B. may trigger, C. would have triggered, D. triggers] a happy memory much faster than the sight of the mug or touching it.

There is research which shows how effective scent marketing is. After introducing the smell of a fresh-brewed coffee at a petrol station the sales of coffee 1.4.               [A. went down, B. went up, C. showed up, D. decreased] by 300%. In another study some major retailers, for example Nike, also showed that scent marketing increased customers’ interest and intentions by 80%. After all, who does not enjoy the smell of a new pair of shoes, a new book or a cup of fresh coffee?

Choose the correct answer: A, B or C.

Hi Paula,

I’m writing to you because I’m in trouble and I’d like you to give me (1)      [an, some, any] advice. You see, I recently found out that Annie, one of my best friends, has been saying some unpleasant things about me behind my back. When I learnt about it, I (2)           [might not, needn’t, couldn’t] believe that she’d really done such a thing! Of course, I shouted at her, we had a big argument and we haven’t spoken to (3)            [each other, ourselves, us] since then. For a while, I hoped she’d apologise (4)       [me, on me, to me]for it, but she doesn’t seem to care at all. I really don’t know how to deal with this problem as (5)           [nothing, something, anything]like it has ever happened to me before. I’m quite depressed and I don’t think I can solve the problem by (6)        [me, myself, mine]. So I hope you (7)        [must, might, ought] have some good suggestions for me.

Please write back as soon as you can!

Love,

Jane